Social Media

Posted on Jul 31, 2013 | 0 comments

Social Media

Social Media Strategy & Tactics

Social media has now become such an ingrained part of society that if a company does not have a presence it stands out. But even if you use social media personally that does not mean that you know how to best use it for business.

Strategy & Tactics

There are many social media channels available and the first decision you need to make is to find out which ones would be the most effective for your particular market. Once you have decided on the channels you wish to pursue then you need to come up with a strategy of how to use them most effectively.


Once you have your strategy together and have made a tactical plan you need to manage your channels. Who should take care of updates, respond to customers, keep on top of changes with the platform?


GPS Digital Marketing can take care of any or all of these aspects from basic training to a fully managed program.


If you would like to see examples of how we handle social media please check out our Facebook, Twitter, Google+ & LinkedIn accounts!

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